City of Evanston's Participatory Budgeting Program
How would you spend $3 million on Evanston?
Evanston stakeholders tell us how they would spend the $3 million. Participatory Budgeting gives the public the opportunity to submit ideas for funding and then vote on the programs. 15-second ad.
30-Second Ad: How would you spend $3 million on Evanston?
The City of Evanston hired Green Alley Strategies to increase stakeholder involvement and voter turnout in its inaugural implementation of Participatory Budgeting.
30 Second Ad: Driving Evanston PB Voter Registration with Branded Mail & Digital
We followed up on our PB education videos with a campaign to drive registration in historically low single digit turnout. We helped drive over 400 online registrations a day during the first week of our mail & digital launch.
15-Second Ad: Driving Turnout
Direct Mail: Driving online Voter Registration with branded messaging and QR code
We timed our mail and digital campaigns to hit simultaneously--creating a surge in registrations. Our clients at the City of Evanston continue to be impressed with the huge surge in registrations following our launch.
